“There is no procedure to do a show on the Great Wall. There is no single entity that controls the wall. We had to deal with 47 different entities and not a single one of them could approve anyone else’s,” Michael Burke, the-then chief executive officer at the Roman fashion house, revealed in an interview. “And you’d never get approvals. All you’d ever get is non-rejections.”
Thankfully, there were non-rejections right up to the moment when the models — 44 of them Chinese, 44 of Western origins — planted their heels on that 2,000-year-old stone wonder, creating some of the most astonishing runway footage of all time.
The audacious spectacle, which luxury titan