Why Colour Is So Important In Fashion

Colour is the first thing other people notice about us, and its impact is immediate and long-lasting. Our fashion colour choices say a lot about the image we are trying to portray and how we feel about ourselves. So what does colour tell people? Within seconds of meeting you, others […]

Fashion Marketing 101

In a nutshell, fashion marketing is a profession that takes the latest trends and designs in clothing and communicates them to a target market in such a way that the consumer is not only aware of the product, but wants to and ultimately does buy the product. A target market […]

Fashion Trends Men Should Try This Year

Unlike women, men are a bit more sheepish when it comes to trends and fashion. Actually, men tend to cling to timeless fashion, like ripped jeans and monochromatic clothes. But it doesn’t mean they are not paying attention to fashion or slowly trying (is that a Yeezy or Adidas NMD, […]

Overview Of China fashion industry

Overview The Chinese economy continues its dynamic performance, averaging around 10% growth for the last 5 years. As barriers to entry are reduced, more and more businesses are considering their entry into China. This is in an effort to capture some percentage of the returns generated by China’s 1.3 billion […]

Why Do People Have Different Fashion Styles

The term fashion style simply refers to the way a particular person wears her/his clothes, shoes, bags and other accessories. It can also be determined by the types of clothing items that she/he wears in a given situation. Fashion styles may differ from one person to another because of so […]

Know More About the Latest Fashion Trends

Setting a trend is extremely important for any business be it for bags, shoes, jewelry, or clothes. As we all know fashion has been the main part of pop culture and people are connected to it in various ways. Today’ trend is a combination of the fashion in the 1980 […]