LONDON — Aquazzura founder and creative director Edgardo Osorio understands the power of a good accessory full well: His footwear business — largely based on fantasy, rainbow-hued shoes — has been going strong despite the dramatic overhaul of everyday life in the past year and the lack of occasions for high heels.
“Yes, women will buy the flat or the sneaker, but she still wants something special or fun. It’s a feel-good purchase and is not necessarily going to break the bank like a designer handbag, so women still want to do it even if it’s just to decorate their closet. I’ve been pleasantly surprised that, at least for us as a brand, shoes continued to be strong,” said Osorio, who against all odds also opened a boutique in Capri last summer.
Now he’s broadening his offer and touching on women’s second soft spot: jewelry.
“The two things that a