Brilliant Earth Launches Men’s Fine Jewelry Collection

(Push Launch) SAN FRANCISCO, CA — Good Earth Team, Inc. (“Brilliant Earth” or the “Company”) (Nasdaq: BRLT), an ground breaking, electronic-first jewellery enterprise and global chief in ethically sourced fantastic jewellery, declared the launch of a assortment of men’s fantastic jewellery. Setting up on the brand’s signature men’s marriage bands, the 22-piece selection modernizes conventional silhouettes with smooth, large polish finishes and high quality craftsmanship although furthering Outstanding Earth’s dedication to generating a more ethical and transparent good jewelry sector, that includes 93% recycled gold and 99.8% recycled silver good jewelry.

“At Good Earth, we have a potent customer base of males who know and appreciate our manufacturer, and we are fired up to broaden our featuring to fulfill the untapped desire we are observing and deliver him higher-high-quality, ethical and on-craze fine jewelry for all events,” claimed Kathryn Funds, SVP of Merchandising and Retail Expansion for Outstanding Earth. “The new fantastic jewelry selection, a great deal like the men’s marriage bands and our present gender neutral collections like Mx and Rings for All people, had been built as each day essentials—to enhance his day to day look—pieces that any person can make their individual, layer or incorporate with present items.”

Outstanding Earth’s new assortment of men’s great jewelry options beveled edges and sturdy shapes, bold dark tones and nature-encouraged motifs accessible in style rings, chain necklaces, bracelets, engravable pendants and cufflinks. With an assortment of special cable chains, symbolic pendant necklaces, engravable cufflinks, and ID bracelets, the selection hero pieces showcase a blend of daring bevels and onyx inlays. All staple parts are equally straightforward and highly wearable, meant to be worn with convenience and ease, with prospects for customization and self expression.

“A signature of the assortment is our proprietary beveled connection chain in recycled yellow gold, white gold and silver. Influenced by our well known beveled edge marriage ceremony bands which are masculine and timeless, these chains are remarkable in design and pounds,” explained Ryan Atlas, director of Merchandise Advancement. “Another distinct design component of the assortment is the black onyx inlays on our pendants, bracelets and cufflinks. The onyx has a beautiful shiny and opaque black shade to distinction the silver and gold steel tones and rides the line of option and modern day.”

Every single gemstone and valuable steel is ethically sourced and offered in either silver, 14-18K recycled yellow gold, or 14K recycled white gold. “Our objective with this assortment, and all Outstanding Earth solutions, is to diminish the destructive impacts of soiled gold, minimize demand from customers for recently mined metals, and add to packages devoted to improving little-scale mining techniques,” additional Ms. Income. “Metal mining, and gold mining in distinct, is one particular of the most environmentally damaging styles of mining, and gold miners normally generate reduced wages in risky working disorders. Amazing Earth makes use of recycled important metals sourced from certified liable refiners who deliver recycled precious metals less than the Accountable Jewelry Council Chain of Custody Certification and the SCS Recycled Written content Certification.”

Fueled by sector-main on line visualization and customization applications, Good Earth also presents shoppers the performance to personalize by engraving pick styles—ID Bracelets, Pendants and cufflinks—as aspect of Outstanding Earth’s signature Make-Your-Very own Practical experience.

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Styles from the Men’s Fine Jewellery Collection range from $195 to $2,995 and will be available to acquire exclusively at all 19 Amazing Earth Showrooms and on-line at www.BrilliantEarth.com, commencing June 7, 2022.

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